Our mission is to dramatically reduce plastic waste in the black hair care industry while supporting and uplifting black-owned businesses. We offer an innovative refill service that allows customers to replenish their hair care products in recyclable containers through a convenient subscription service delivered straight to their door.
By making sustainability accessible and practical, we aim to create a circular economy within the hair care space, eliminating single-use plastic waste and encouraging environmentally responsible practices.
Aliyah Green
With over 10 years of experience in the charity sector and a current focus as a systems change
campaigner in alternative economics, Aliyah identified the urgent need for circularity and
sustainability in the black hair care industry.
As an anti-oppression and environmental justice advocate, Aliyah is committed to championing black-owned
businesses and amplifying their presence in the market. Through her work, she strives to create
lasting change that benefits both the planet and the communities she serves.